New Data Transparency & Control Tools
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Transparency matters when you're scaling your business with AI. Buyers expect clear, accurate product content, and you need confidence in how that content is created.
That’s why we’re launching a new suite of Transparency, Control, and Feedback features at Trustana, built for teams scaling with AI.
🔍 Transparency: Know exactly where your content came from

With our new Explainability Layers, you can see how every description, tag, or attribute was created.You’ll know if the data came from your ERP, a vendor PDF, or public sources like manufacturer websites.
- ✅ You’ll see source type (internal, partner, public)
- ✅ You’ll see source file or link if available
“What if the data’s wrong?”
You’ll know exactly where to trace it back—and update upstream if needed.
“What if the public data is off-brand or low quality?”
You can control that too (read on).
🎛 Control: You choose the rules
You can now set exactly which data sources the AI should use.

In the settings panel, you can:
- Prioritize your internal product info
- Whitelist approved vendor feeds
- Block or allow specific public data sources
- Set content rules
✅ Accountability: Review, approve, improve

.Trustana includes builtin approval workflows so your team can review content before it goes live.
You can lock final content for compliance, and every edit feeds back into the system.
- Built-in approval workflows for content before it goes live
- Option to lock content after approval for audit compliance
We built this for teams who care about quality and scale.
Why does this matter for your retail business?
Because large scale product content management isn't possible without clarity, control, and trust in your AI systems. Trustana’s latest capabilities directly address the challenges retailers face when scaling product content with AI.
You get complete visibility into how every product description or attribute is created, precise control over data sources that influence your AI content, and intuitive feedback loops. For large retailers, that means fewer mistakes, stronger brand consistency, easier compliance, and smoother operations, no matter how many products you're managing.
👉 Want to try it with your own data? We’ll show you side by side comparisons, your current content vs. AI generated content with full transparency.
👉 Request your demo today Let’s make AI work your way.